Telecommunications Crash Course, Third Edition

by: Steven Shepard, Ph.D.


Abstract: Fully revised to address the convergence of the telecom, media, and technology (TMT) sectors, the new edition of this cutting-edge guide provides a comprehensive overview of the current telecom landscape. The book focuses on the interdependence of the IT infrastructure, multimedia content, and the broadband transport network in today's hyper-connected mobile environment, and discusses the importance of storing, delivering, analyzing, tracking, and monetizing content. Emerging telecom technologies are described in detail. This up-to-date resource is essential for TMT professionals, business decision-makers, marketing and sales staff, and students.
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Book Details

Title: Telecommunications Crash Course, Third Edition

Publisher: McGraw-Hill Education: New York, Chicago, San Francisco, Athens, London, Madrid, Mexico City, Milan, New Delhi, Singapore, Sydney, Toronto

Copyright / Pub. Date: 2014 McGraw-Hill Education

ISBN: 9780071832663

Authors:

Steven Shepard, Ph.D. is the founder of the Shepard Communications Group and co-founder of the Executive Crash Course Company. He has more than 30 years of experience in the TMT industry and specializes in international issues in technology, with an emphasis on the social implications of technological change, technology infrastructure development, strategy creation, and technical marketing and sales. Dr. Shepard's global clients include major telecommunications manufacturers, service providers, software development firms, multinational corporations, universities, advertising firms, and regulatory bodies. He is the author of Voice over IP Crash Course and several other books and articles.

Description: Fully revised to address the convergence of the telecom, media, and technology (TMT) sectors, the new edition of this cutting-edge guide provides a comprehensive overview of the current telecom landscape. The book focuses on the interdependence of the IT infrastructure, multimedia content, and the broadband transport network in today's hyper-connected mobile environment, and discusses the importance of storing, delivering, analyzing, tracking, and monetizing content. Emerging telecom technologies are described in detail. This up-to-date resource is essential for TMT professionals, business decision-makers, marketing and sales staff, and students.