Financial Statement Analysis

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Financial Statement Analysis
10102061010202 Financial Statement Analysis
INTRODUCTION Sadly, it is common to hear entrepreneurs say, "I do not know anything about finance, because I was never good with numbers. Therefore, I focus on my product and let someone else worry about the numbers." Someone with such an attitude can never achieve successful high-growth entrepreneurship. Financial statement analysis is not brain surgery! Everyone can understand it. In fact, no matter how distasteful or uncomfortable it might be to the high-growth entrepreneur, he must learn and use financial statement analysis. Finance is like medicine. No one likes it because it…
Steven Rogers: Entrepreneurial Finance, Third Edition: Finance and Business Strategies for the Serious Entrepreneur. Financial Statement Analysis, Chapter (McGraw-Hill Professional, 2014), AccessEngineering Export