Voices You Want to Hear: Developing Deeper Insights into Customer Needs


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Voices You <emphasis role="italic">Want</emphasis> to Hear: Developing Deeper Insights into Customer Needs
1011205 Voices You <emphasis role="italic">Want</emphasis> to Hear: Developing Deeper Insights into Customer NeedsWITH MARK SIDOTE
There is only one boss. the customer. and he can fire everybody in the company from the chairman on down, simply by spending his money somewhere else.
—Sam WaltonHow would you measure the customer experience in a fast food restaurant? A colleague of ours was waiting in line and observed that the business was measuring the "time from when an order was placed until the money was collected and the cash register was…
Citation
Kimberly Watson-Hemphill; Kristine Nissen Bradley: Innovating Lean Six Sigma: A Strategic Guide to Deploying the World's Most Effective Business Improvement Process. Voices You Want to Hear: Developing Deeper Insights into Customer Needs, Chapter (McGraw-Hill Professional, 2016), AccessEngineering Export