Starting from Scratch: When and How to Use Product and Process Design Methodologies


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Starting from Scratch: When and How to Use Product and Process Design Methodologies
1011205 Starting from Scratch: When and How to Use Product and Process Design MethodologiesWITH CHUCK COX
Most of us understand that innovation is enormously important. it's the only insurance against irrelevance. it's the only guarantee of long-term customer loyalty. it's the only strategy for outperforming a dismal economy. —Gary Hamel
A company that manufactures medical equipment was facing a loss of market share in a line of advanced devices used for a particular type of specialized surgery. The company's leaders thought they could reverse the trend if they…
Citation
Kimberly Watson-Hemphill; Kristine Nissen Bradley: Innovating Lean Six Sigma: A Strategic Guide to Deploying the World's Most Effective Business Improvement Process. Starting from Scratch: When and How to Use Product and Process Design Methodologies, Chapter (McGraw-Hill Professional, 2016), AccessEngineering Export